The article explores the impact of the popular television series “Game of Thrones” on journalism and media. It features interviews with several journalists who helped saturate the web with Game of Thrones coverage, leveraging fans’ obsessions for traffic via SEO and social media.
The series was a boon for print media’s transition to the internet, driving significant traffic to news websites and blogs. Journalists capitalized on the show’s popularity, creating a plethora of content ranging from episode recaps to fan theories, character analyses, and more.
The article highlights how the media industry leveraged the show’s massive fan base to boost their online presence and readership. It also discusses the strategies employed by journalists to optimize their content for search engines and social media platforms, ensuring maximum visibility and engagement.
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