Apple’s Vice President Clarifies Absence of Touchscreen Macs

Apple has finally shed light on why it hasn’t released a touchscreen Mac yet. In an interview with The Wall Street Journal, Tom Boger, Apple’s vice president of Mac and iPad product marketing, explained that Apple views the iPad and Mac as complementary devices, not competitors.

The iPad, according to Boger, has always been a “touch-first device”, while the Mac is designed for “indirect manipulation” using a keyboard, mouse, and/or trackpad. This distinction is fundamental to Apple’s product strategy, with the iPad serving as a way to “extend” work from a Mac.

When asked if Apple would ever change its stance on touchscreen Macs, Boger didn’t completely rule out the possibility. However, he emphasized that “macOS is for a very different paradigm of computing”. He also highlighted that many customers own both types of devices and use the iPad to extend their work from a Mac.

Despite this, rumors suggest that Apple is actively developing touchscreen Macs, with a potential release date for a MacBook Pro with a touchscreen set for 2025. The new MacBook Pro is said to retain a traditional laptop design but will support touch input and gestures, similar to an iPhone and iPad.

Read more: 9to5mac.com