IKEA’s upcoming gaming furniture collection is set to challenge the traditional gaming aesthetic. The collection, named Brännboll, is expected to launch in September this year. It aims to move away from the typical thematic and darker-toned aesthetics associated with gaming furniture and instead embraces a unique, playful look that makes it resemble normal furniture.
The collection focuses on a range of seating options, including a bagel-shaped inflatable gaming cushion with a matching footstool, a rocking-chair-like suspended seat that can move back and forth as you play, and a fold-out armchair that seems perfect for when you just want to kick back and relax.
This comes alongside various matching accessories, such as a mouse mat and a rug. It’s clear that the collection is aimed at more casual audiences, but it’s still great to see some companies experimenting with how gaming products can look.
This new approach is a far cry from IKEA’s last gaming collection, which was created in collaboration with ASUS ROG and looked more like something that fell off of a red and black spaceship than anything that you would find in your average home.
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