Samsung recently revealed that the most popular AI feature among Galaxy S24 users is not a Samsung creation, but Google’s Circle to Search. This feature has revolutionized the way users search, allowing them to learn more about almost anything on their screens quickly with a simple gesture, without having to switch apps.
Despite the Galaxy S24 series being launched with a heavy focus on AI, the most popular feature is not even a Samsung innovation. Circle to Search was built by Google and is also available on Google’s Pixel 8 and Pixel 7 series smartphones in the same form as it’s available on Galaxy S24.
The popularity of Circle to Search among Galaxy S24 users is not surprising. It’s the most available feature in the AI suite, as other features require using Samsung apps and services, which aren’t for everyone. Additionally, Google has also heavily advertised Circle to Search, despite the feature’s limited availability.
Samsung has hinted that more devices will get access to the feature towards the end of 2024. Meanwhile, Samsung’s Galaxy AI suite of features is expanding to 2023 Galaxy smartphones and tablets starting this week.
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