Google Pixel’s US Market Share Nears 5%, Despite Overall Smartphone Decline

Google Pixel’s market share in the United States is nearing 5%, a significant increase from 3.6% in 2022 and 1% in 2021. This growth occurred despite a 6.9% decline in overall smartphone shipments in the US in 2023. Interestingly, Google achieved this growth despite shipping 13.6% fewer phones than in 2022. The only other company to gain market share in 2023 was Apple, which jumped from 47.6% to 51.9%. Google’s growth makes it a top-five player in the US market and the only Android Original Equipment Manufacturer (OEM) in the top five to increase its market share in 2023. The excitement around the upcoming Pixel 9 series suggests that Google could continue its growth streak through 2024.