Liz Reid Takes Charge of Google Search, Emphasizing AI

Liz Reid, a veteran at Google for over 20 years, has been appointed as the new head of Google Search. Reid has been instrumental in leading Google’s efforts with AI search, known as Search Generative Experience (SGE). This promotion is part of a larger restructuring within Google’s Search team. The shift in leadership underscores Google’s belief in AI as the future of search. Reid has been working on AI search and multisearch, indicating a new direction for Google. She has hinted at more developments in the pipeline, including new search tools and features.

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