Meta Advisor Quits Over Failure to Remove Self-Harm Content

Lotte Rubæk, a leading psychologist advising Meta on suicide prevention and self-harm, has resigned. She accuses the tech giant of ignoring expert advice and prioritizing profit over lives by failing to remove self-harm content from Instagram. Rubæk believes this failure is triggering vulnerable young women and girls to harm themselves further, contributing to rising suicide figures. She asserts that Meta uses harmful content to keep users engaged, thereby increasing profits. Despite the company’s claims of taking suicide and self-harm seriously, Rubæk insists that Meta’s real priority is user interaction and data collection.