Elon Musk’s X is launching a television app for Amazon and Samsung smart TVs, aiming to compete with YouTube and recast itself as a video platform. The app, which looks identical to YouTube’s TV app, is part of a plan to attract online influencers and advertisers by encouraging users to watch long videos on a bigger screen. The launch comes as X, formerly known as Twitter, seeks to play a larger role in the crowded streaming video market. The company has been forging partnerships with media celebrities and online influencers, including former CNN star anchor Don Lemon and former Fox news pundit Tucker Carlson.
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