Rivian has introduced the R2, an electric SUV aimed at a broader market with a starting price of $45,000. Scheduled for production in the first half of 2026, the R2 is projected to offer over 300 miles of range, a 0–60mph time of three seconds, and potential eligibility for a $7,500 federal EV tax credit. Reservations for the R2 are open at $100, with deliveries expected to commence in 2026. Rivian’s move towards a more affordable vehicle is crucial for its competitiveness against industry leaders like Tesla, emphasizing its commitment to making electric vehicles accessible to a wider audience.
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