Nikon buys cinema camera maker RED

Nikon has acquired the film camera maker RED, marking a significant move that instantly positions Nikon as a major player in the cinema camera market. This acquisition is expected to have a transformative impact on Nikon’s presence in the industry, expanding its offerings and capabilities in the realm of cinematography. By integrating RED’s expertise and technology into its portfolio, Nikon is poised to enhance its position and competitiveness in the film camera market, signaling a strategic shift towards strengthening its presence in the cinema camera segment

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