Ford's new in-car experience is built around the Play Store and Android Auto

Ford just introduced a brand new digital driving experience for both its Ford and Lincoln car brands. The long-standing American automaker is merging both the infotainment system and the instrument cluster under the same computing module, which is powered by Android and Google but also intriguingly supports Apple CarPlay and Amazon Alexa.

Ford says this new Android-powered experience will allow it to deliver a human-centered interface, faster updates, and access to plenty of third-party apps and games — when you’re parked, of course.

We went hands-on with it, and we’ll be honest: It feels closer to the bridge of the USS Enterprise than it does to the dashboard of a family car.

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