It’s not just you—Google Search is getting worse. A new study from Leipzig University, Bauhaus-University Weimar, and the Center for Scalable Data Analytics and Artificial Intelligence looked at Google search quality for a year and found the company is losing the war against SEO (Search Engine Optimization) spam.
The study, first spotted by 404media, “monitored Google, Bing and DuckDuckGo for a year on 7,392 product review queries,” using queries like “best headphones” to study search results. The focus was on product review queries because the researchers felt those searches were “particularly vulnerable to affiliate marketing due to its inherent conflict of interest between users, search providers, and content providers.”
Read more at: https://arstechnica.com