How resilient SaaS startups continue to build and scale in an era of efficiency | TechCrunch

Building a high-growth SaaS company is never easy, but founders who are feeling like the job is more challenging than ever aren’t imagining things — economic shifts over the past two years have profoundly impacted the landscape.

In 2023, SaaS companies’ year-over-year growth rate plummeted to its lowest point in the past five years. As a result, organizations scrambled to secure their financial footing through hiring freezes and RIFs, optimizing toolset utilization, and introducing performance management initiatives. However, finding the thin line between managing costs while continuing to fuel growth is highly nuanced, requiring an evolved approach to monitoring and measuring business health.

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